Case Study
652%
Increase In Organic Search Traffic
+ more
Before Break The Web
Quiet Mind created the first-ever weighted pillow crafted in a variety of sizes, colors, and soothing scents, all designed to bring calm and ease to those seeking relief from anxiety and stress.
When Quiet Mind first launched, they partnered with Break The Web to transform their online visibility, helping them grow from being virtually unknown to becoming a recognized leader in their market.
Partnering with Break The Web was a game-changer for Quiet Mind. From day one, they felt like an extension of our own team, with open communication and collaboration at every step. The SEO and content strategies helped us go from product & website launch to a recognized leader in our industry. Their commitment to understanding our business made it feel like we were working with a true partner, not just an external agency.
Mikey Goldman, Founder
Some call it magic, we call it strategy.
HOW WE DID IT
Keyword/Opportunity Research
to understand Quiet Mind's current market performance, identify organic keywords & topic opportunities, and define a strategy for improving search traffic.
Content Ideation & Development
to determine the most relevant topics and build a campaign that resonates with the brand’s target audience in mental health, wellness, & health.
On-Page SEO
to correlate Products and PDPs with a specific search intent and keyword cluster in the anxiety & mental health industries.
Technical SEO Auditing
to locate backend issues that might cause crawling errors and negatively impact Quiet Mind's visibility in search.
Competitive Analysis
that locates organic search opportunities that pay off for the primary competitors (both online & offline) in the wellness industry.
Content Gap Analysis
of Quiet Minds's existing content library to strategize a content strategy focused on introducing new customers into the funnel.
Merchant Center Optimization
to capitalize on Google Free Product Listings, maximizing product visibility and sales.
Digital PR/Backlink Acquisition
in wellness and mental health publications to drive traffic, build thematic trust, and improve off-page SEO.
Information Architecture
restructuring to ensure SEO equity is properly being passed among pages and content.
THE RESULTS
Increase in total organic traffic
Increase in organic traffic (last 12-mo)
INCREASE IN TRAFFIC VALUE
With the help of PDP Optimizations + SEO-driven Content Marketing, Quiet Mind continues to perform at the top of it’s class for resources related to Mental Health, Anxiety, ADD, Wellness, and more.
THE PROOF
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